Building scalable retail media networks powered by first-party data

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Connect with our experts

Build, scale and monetise your retail media network from a single, powerful strategy partner.

With data-led strategy, media design, and brand partnership frameworks built for growth

Reach out and let’s chat

Trusted by leading retailers

Retailers and brands partner with Fifty Deep to build, scale and monetise their retail media programs, turning data, audiences and media assets into measurable growth and stronger brand partnerships.

Coles Liquor Chemist Warehouse Adore Beauty Catch Wesfarmers Paramount Liquor Reece Coles Liquor Chemist Warehouse Adore Beauty Catch Wesfarmers Paramount Liquor Reece
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Service Pillars
01 Strategy & Monetisation Design
Define your Retail Media vision, structure and revenue model
02 Brand Partnerships & Sales Enablement
Connect endemic and non-endemic brands with your audience through high-impact media placements
03 Campaign Management & Optimisation
Execution, creative management and performance reporting – done for you
04 Insights & ROI Analytics
Closed-loop measurement powered by your first-party data

Retail Media, made simple

How We Work

Grow your brand with high-quality design for a flat monthly fee. Work with senior designers. Subscribe and make as many requests as you need - no limits.

Connect

Submit as many design tasks as you need without worrying about individual project fees

Unify

We make your technology integrate and deliver the best bang for buck seamlessly with your current infrastructure so you can focus on what matters

Tech led

Stay ahead with technology built for tomorrow. We help you navigate change and keep your business future-ready

Who We Are

Juan De La Pava - Strategy & Activation Lead

Co founder of Digital Immersion and started retail media at Coles Liquor, growing the revenue from nothing to a multi-million dollar business unit

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Paco Albie - Tech & Data Lead

Co founder of Digital Immersion and started retail media at Chemist Warehouse Digital Team, growing the business unit into a retail media powerhouse

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James Gold - Head of Partnerships

Has decades of experience in media and technology.

Prior to joining Fifty Deep, James launched a retail media platform within the business he was working in for over a decade, growing it into a thriving success

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Technology Partners

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Lets unlock your Retail Media potential.

Book a free strategy session to uncover the revenue opportunity for your audience.